Mana is an innovative digital platform designed to make sustainable living easier by curating a wide range of water-saving products in one place. We were brought on to build the brand’s social media presence, with the creative challenge of transforming a topic often seen as “too serious” or “too boring” into something bold, engaging, and full of personality (aka, a creative’s dream brief).

Working closely with the assigned designer, we gave Mana a distinct digital identity: playful, punchy, and unmistakably blue. From scroll-stopping visuals to cheeky one-liners, we built a brand that speaks sustainability in a voice that's sharp, savvy, and anything but dry.

Instagram handle: @mymanahome